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Safety changes when leaders do.
Leaders carry a responsibility most organisations never fully acknowledge. The unease when something does not feel right.
Most leaders do not struggle because they lack expertise or do not care. They struggle because the system asks them to carry too much alone.
For EHS and operational leaders in
high-hazard industries
The procedures are solid. The audits pass.
So why does something still keep you up at night?
In high-hazard industries, the gap between compliance and genuine safety is almost always a human gap.
In leadership, in listening and in trust. It shows up differently depending on where you sit.
THE REALITY
"We have every procedure in place. I just cannot get people to truly own it."
Head of EHS
Compliance grows.
Commitment does not.
The processes are there. The standards are met. But ownership remains elusive.
Rules can dictate actions; they rarely inspire conviction.
Safety manager
"I went into safety to make a difference. Some days it feels like I am fighting alone."
Carrying it alone.
Without a community.
Heavy responsibility. Constant pressure.
Too little support. Many good leaders are burning out in silence. Nobody asks them how they are doing.
Frontline worker
"Nobody asks what we think. They just add another form and call it engagement."
Balancing production and safety. Daily.
The pressure to perform is real. So is the responsibility to keep people safe.
Most organisations ask leaders to hold both without giving them the tools to do it well.
Your people are not the problem.
They are the answer
This is where the shift begins
OUR SERVICES
Ready to go deeper?
Choose where to start.
Whether you are looking for a single powerful event, a full organisational transformation or your own leadership development, the building blocks are the foundation.
Choose the path that fits where you are today.
Events & Workshops
A single powerful experience that challenges thinking, shifts mindset and sends your audience back ready to act.
Built on storytelling, interaction and real operational experience.
Best for:
Conference organisers, leadership teams, safety days, annual events
Organisational performance
Best for:
Heads of EHS, CEOs, operational directors looking for transformation
A structured engagement that takes your organisation through all four building blocks in sequence.
Building lasting change from the inside out.
Individual development
Best for:
Safety managers, HSE professionals and operational leaders who want to grow
Courses, coaching and a community for safety and operational leaders who want to grow, connect and lead with more impact.
Testimonials
Discover what our clients think about our service
I am extremely satisfied with this product! It exceeded my expectations with its quality and performance. The customer service was excellent, and delivery was prompt. I highly recommend this to everyone.
Brian Moten
"Marieke invests time in understanding your needs and provides valuable guidance to help you grow professionally. Her insights and coaching have significantly shaped my career."
★★★★★
Pınar Özyılmaz - Global Head of HSE&S
”Marieke is an outstanding mentor who invests time in understanding your needs and provides valuable guidance to help you grow professionally. I personally benefited greatly from her insights and coaching, which have significantly shaped my career.”
Pınar Özyılmaz - Global Head of HSE&S
”Marieke has an innate ability to engage stakeholders, ensuring that safety and environmental initiatives are seamlessly integrated with business objectives. This strategic alignment has driven significant improvements across our operations, reflecting her commitment to excellence.”
Frederic Moreux - VP Operatons APAC
”Excellent keynote Marieke, the story was very well delivered. My compliments”
Erik Peekel - Professional moderator
"Marieke immediately captured the room with her energetic keynote during the Industrial Safety Annual Conference. In a fun and accessible way, she demonstrated the importance of the human side of safety. A strong safety culture is crucial in this. The senses were stimulated, there was laughter and learning, and everyone went home with practical tips to get started themselves."
Joop Hermans - Conference producer
Recommendations
"Marieke worked with me as part of as major organisational change project. She demonstrated outstanding change management skills, coordinating the implementation of a new operating model across multiple refineries in Europe. She quickly mastered the key content of the changes and made the detailed design of several aspects herself. She then worked with refinery leaders and their teams to ensure that they could implement it effectively. Whilst having no formal line authority in this role, she was able to steer, energise and influence at all levels of the organisation to achieve the necessary outcome."
Andy Ray - VP Chemicals Europe - Global Excellence
"Marieke is truly passionate about occupational safety. What stood out to me during her time at Shell was how she engaged contractors as equal partners at the table, actively involving them in discussions on how to reach a higher maturity level in Health and Safety.
From my position as Global HSEQ Manager at Mourik at that time, I found the collaboration with her both effective and enjoyable."
Arend Profijt - HSEQ Management & Consultancy
”Marieke exemplifies what modern safety leadership should be. She combines deep expertise in Human and Organizational Performance with the rare ability to connect authentically across all levels of the organization. Her work creates not just safer workplaces, but stronger, more resilient teams. With Marieke, safety is not a program, it’s a mindset, rooted in trust, learning, and care for people. Any organization seeking to embed Be Human Be Safe into its DNA will find no better partner.”
Remy Wierenga - Group Safety Director at Refresco
THE PERSON BEHIND THE METHOD
Wanting to keep people safe is not weakness.
It is leadership.
Chemical engineer by training. Former VP Safety at Shell and Director EHS at AkzoNobel.
Fifteen years in direct operational roles across refining, petrochemicals, chemicals and cleantech. And yes, an accredited hypnotherapist. Because the most important shifts happen at the level of belief, not just behaviour.
I have worked across four continents, in many different cultures and contexts. That taught me something no classroom could: safety means something different depending on where you stand, who you trust and what you have been through.
I have stood where you stand. I have navigated the crises, the pressure and the moments where everything depends on the people around you. That lived experience is what Be Human Be Safe is built on.
Marieke Bleyenbergh
Founder Be Human Be Safe
Refining
Petrochemicals
Chemicals
Paints and coatings
Cleantech
Manufacturing
Supply chain
Change management
27+ years
in high-hazard operations for companies like Shell and AkzoNobel.
Global
From local operations to global reach.
All levels
from the boardroom to the frontline.
15 years
years in direct operational roles.
EHS
Trusted by
Four building blocks.
One complete ecosystem.
Each building block stands alone or connects with the others. Forming the foundation for our services.
When assembled in sequence they deliver a living system with rhythm, trust, courageous leaders and the capability your organisation sustains independently.
THE SOLUTION
F.L.O.W.™
Install the heartbeat of safety
Clarify critical risks and connect safety to business outcomes
Build a repeatable cadence for meetings, reviews and follow-through
Create early wins that show people change is possible
The building blocks
H.U.M.A.N.™
Shift from compliance to care
Build psychological safety so people speak up without fear
Replace blame with learning-focused conversations
Embed rituals that make trust visible and repeatable
S.A.F.E.™
Grow courageous leaders who move people forward
Have courageous conversations in high-stakes moments
Influence upward with clear, business-focused cases
Role-model presence and accountability every day
C.H.A.N.G.E.™
Make change stick for the long term
Embed new behaviours into daily operations
Build internal champions who sustain momentum
Create visible evidence of progress your organisation owns
Our insights
Frequently asked questions
What is human-centered safety leadership?
Human-centered safety leadership focuses on how people actually make decisions under pressure, rather than assuming procedures will always be followed as written.
Do you work with corporate teams or individual sites?
Both. The approach can be applied at site level or across multiple locations, depending on the organisation’s structure and needs. You are invited to connect for a free consultation and discuss your specifics.
Who is this approach for?
This approach is designed for leaders in high-risk industries such as chemicals, manufacturing, energy, construction and logistics, including plant managers, operational leaders, and EHS professionals.
Is this training, consulting, or coaching?
It is a combination. The work typically includes workshops, leadership coaching, and support in embedding changes into daily operations. You may choose a single intervention are we can design a combined approach depending on your needs.
How is this different from traditional safety programs?
Traditional approaches often focus on rules, audits, and compliance. Human-centered safety focuses on ownership, trust, and behavior in real situations, especially under pressure.
Let's connect
For inquiries about our keynotes, workshops, courses, coaching, and advisory, please reach out.
We gladly discuss you specific challenges and needs to find the best solution for you.
Warmest Regards,
Marieke Bleyenbergh
Be Human Be Safe
Guiding you lead safety from the inside out.
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